Did you know that 70 percent of search engine queries are run through Google? Businesses realize now how important search engines results are in determining who does or does not view their site. Did you know, for example, that 18 percent of organic links go to the number one rank on Google for each search? The closer a company website is to the top for keywords and phrases relevant to their business, the more web visibility they will gain.
Most SEO as it is practiced by professional SEO companies focuses on content creation. Content helps boost site rankings when it contains relevant keywords and phrases, as well as links. When the content is interesting and engaging, it also draws in readers based on that alone, which helps boost site credibility for algorithms. About 75 percent of marketers who have SEO campaigns, in fact, participate in content creation.
There are some web companies that would like to add Seo to the list of online services they can provide to their clients, but find that the cost of investing in and having someone work on SEO content creation would be too high. These companies often turn to resell SEO services.
Resell seo services are something that benefit both the SEO, and the reseller. The SEO company would prefer to concentrate just on refining SEO techniques and creating content, rather than spending time and money on advertising and picking up clients. Resellers fit into this space because they supply the SEO with clients, and in turn get to pass on their services. In resell SEO services, the reseller usually has to pay a monthly fee and then gets to charge whatever price they want for the SEO.
Outsource SEO reselling is a good idea because most SEO companies have already invested thousands of dollars in researching how search engines work, and what type of content consumers respond to. In this way, the economics of specialization apply well to the situation. Each group does what they do best in a system where both are helped, rather than each trying to do the work of the other and becoming inefficient in the process.
For potential resellers worried about how their clients will reacts to outsourced services, resell SEO services are also known as white label SEO because they carry the label name of the outsourcing company. When you buy a shirt made in China, it says the name of the brand, not the chinese factory. Similarly, SEO companies handle the work professionally and then allow the reseller to brand it with their own name.