The internet is becoming increasingly important for commerce. Today, most businesses have websites in order to try and take advantage of the opportunities online. However, simply having a website is not enough if companies want to really harness the true potential of commerce and marketing on the internet. This is because websites are only good if people can find them. The number one way people find things on the internet is through search engines. In fact, almost 40% of online customers come to retailers by way of search engines. Almost 90% of internet users in the United States say that they browse or research products online. With more and more people shopping on their mobile devices, the internet’s po