Search engine ranking is playing a more and more crucial role in how you are noticed on the internet. And I am not talking the sponsored links on the top of the search results. In fact, 70 percent of the links clicked are the organic ones. That is about 75 percent of internet search users ignoring the paid advertisement links on the top of the page. And this is no passing phenomenon either, Forrester Research anticipates that online sales are going to go from 7 percent to 9 percent of all retail sales in only three years. And there is no limit from there.
So, what can you do for your business and its site, if you do not have the time or staffing to make sure that the company website is fully search engine optimized? If that is the case; if you lack in time, resources, or even knowledge to fully and effectively execute search engine optimization, there is no need to be ashamed. Do not be too proud to ask for help, only your company will suffer from that. You should be hiring an SEO reseller to handle the search engine optimization process for you.
It has been found that leads generated from search engine optimization have a 14.6 percent close rate, while those leads derived from outbound sources (print advertising or direct mail, for example) only have a close rate of 1.7 percent . And as the internet gets more prevalent, and internet marketing gets used more and more, the sales on the internet are just sitting there to be raked in. In 2011, eCommerce sales reached $200 billion.
The whole point in hiring the SEO reseller is so that you can take advantage of the benefits reaped from search engine optimization, without having to dedicate the time and energy and staff to make sure that it is done fully and properly. There are a handful of companies available to do this work for you, so you should take advantage of their expertise. An SEO reseller will make sure that they have all of the right information to make a fully realized, comprehensive campaign to get you the best results, and therefore the highest return on investment for the money spent to hire them.